Billing and usage
Billing gives the organization visibility and control over plan access, balance, and usage-sensitive Keyword Database actions such as data refreshes, SERP updates, competitor analysis, and tracking.
Admin control
Keep billing and plan access limited to owners or operations leads.
Keyword data usage
Organizing existing keywords is different from fetching fresh provider data.
Scope before spending
Use lists, filters, and keyword counts before starting paid refreshes or tracking.
What can affect usage
Usage-sensitive actions usually involve fetching or processing new data. Examples include keyword enrichments, fresh volume data, SERP refreshes, competitor analysis, and recurring rank tracking.
Actions such as searching, filtering, creating lists, applying tags, changing columns, and saving presets usually organize existing data and should not be treated like paid data acquisition.
Billing operating rhythm
Budget hygiene for keyword teams
The healthiest usage pattern is deliberate work: prepare the scope, run the right data action, review the result, and then decide whether another action is needed.
Repeated refreshes without review can spend budget without improving decisions. Before running a large paid action, ask:
- Is the keyword set scoped by list, filter, or selection?
- Is existing data too stale or incomplete for the decision?
- Would fresh data change the next action?
- Is the market and language correct?
- Does someone own the follow-up?
Balance and plan visibility
Balance should be visible to the people responsible for usage decisions. The left-side balance widget helps teams understand available credit during keyword work, while billing settings provide the broader account view.
If balance is low, reduce the batch size, refresh only the most important list, or postpone lower-priority data work until the account is topped up.