Set up your first keyword workspace
A workspace keeps keyword data, lists, tags, tracking, exports, billing decisions, and team access together. Set it up deliberately before importing a large keyword inventory.
One clear operating boundary
Most teams use one workspace per client, brand, market, or business unit.
One keyword inventory
Keep imported, manually added, enriched, tracked, and exported keywords in the same workspace when they belong to the same SEO operation.
Access stays intentional
Give admins, managers, editors, and clients only the access they need for keyword work.
When to create a separate workspace
Create a separate workspace when keyword data should not share lists, tags, permissions, tracking, market assumptions, or reporting context.
Separate workspaces are useful when:
- A client has several brands with different positioning
- Markets or languages should be managed independently
- Team access differs by account or client
- Reporting should stay separate
- Old keyword data should not influence a new strategy
- Billing and usage conversations need a different owner
Workspace setup checklist
Naming conventions
Use names that match how the team talks about the account. Good workspace names make client, brand, market, or business unit obvious.
Examples:
Acme CRM - DACHNorthstar SaaS - USClient X - Product pagesContextter Docs - Keyword Database
Avoid temporary names like Test, SEO, or New Client unless the workspace
will be deleted. They become confusing once lists, exports, and tracking jobs
exist.
Access and roles
Workspace access should follow responsibilities. Owners and admins manage organization-level setup, billing, and sensitive settings. Managers and editors work with keyword lists, views, filters, tags, exports, and tracking. Client or viewer roles should be limited to the information they need.
Before inviting external stakeholders, decide whether they should edit keyword data, review exports, or only receive reports.
Markets, language, and tracked domains
Keyword metrics depend on market and language. Volume, CPC, intent, SERP features, and ranking positions can change across countries and languages. Keep this visible when a workspace mixes markets.
Tracked domains should match the real site you want to monitor. Wrong domains make position, visibility, and tracking data misleading.
Workspace hygiene
Keyword work gets noisy when imports, tags, lists, and refreshes are not maintained. Review workspaces regularly:
- Archive or remove obsolete lists
- Rename vague lists and presets
- Clean tags that no longer guide decisions
- Refresh stale data only where it matters
- Check tracking lists for owner and purpose
- Confirm old exports are not treated as current data